Walter announces new sales directors in Europe and Asia

The specialist in high-tech cutting tools, based in Tübingen, has restructured its sales regions. As part of this process it has named Kim Seidelman and Dmitry Andreev, two experienced Walter managers, as the Regional Presidents of the Asia and Eastern European regions respectively.

Walter will organise its global sales in four regions, rather than three regions it has had. Alongside Asia and America, there will be two sales organisations in Europe: One for the Western and Southern European markets, and one focussing on Central and Eastern Europe. As part of the new sales structure, Walter has named two new Regional Presidents. The Asia-Pacific sales region will be headed by Kim Seidelman, the current Managing Director of Walter USA. Dmitry Andreev shall head the newly-created sales organisation for Central and Eastern Europe.

"I am proud that both of these key positions have been filled by experienced managers from our internal pool at Walter," said Mirko Merlo, President of Walter. "We are staying true to ourselves: I believe our very international management team reflects the diversity of our customers in our target markets. With the structuring of the European markets into two sales regions, we shall be closer to our customers in the future and will be able to react to technological requirements in a more flexible and intensive way."

Kim Seidelman, the Regional President of the Asia-Pacific region, headquartered in Singapore, has been with the company since 1998. Dmitry Andreev, the Regional President of the newly-created Central and Eastern Europe sales region, headquartered in St. Petersburg, has been with Walter since 1999.

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